* indicates a required field
*
*
*

(Please enter your 4-digit extension)

*
Project Information
*
*
*
 *

Creative Brief Required *

(A Creative Brief provides details on the background, objective, audience, messaging, and other elements of a project.)

Advertising Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Popup Display Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Brochure Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
E-Postcard Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
E-Mail Graphic Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Invitation Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Program Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Logo Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Publicity Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)
Other Creative Brief *
Which overall College goal will this support? *
What should this project achieve? What is the goal?
Example: We want our monthly donors to consider an increase for next year.
*
Which audience do you want this project to engage?

Recipient Thoughts * What should the recipient think and do as a result of reading this?
Call to Action * What is the Call to Action?
*
How will you measure the success of this project? Examples: Attendance, enrollment, donation, analytics, etc.
(Outcomes must be shared with Marketing and Communications to determine further support.)

Creative Brief is not required.

Select fileChange Remove
Select fileChange Remove
Proofing and Delivery
*
*
*

All questions pertaining to filling out the online work request should be submitted to Sue Neborak at x6300.